We use a sophisticated algorithm that uses information from a variety of information sources to determine the Webutation rating scores.
A big part is the feedback that webutation users leave in their ratings and comments.
Additionally we use the information from numerous other trusted sources to access a website´s trustworthiness:
You can’t please 100% of the people 100% of the time, no matter how hard you try. Negative reviews are an unfortunate — but entirely normal — part of doing business. We get them too.
While it’s important to look for patterns in your reviews (e.g., people keep mentioning that the bread is stale or that a particular employee is rude), you shouldn’t read too much into any one review. Most Yelp users are looking for a consensus among all of the reviews they read rather than accepting the gospel of any one review, so you should do the same.
Of course, you can always contact the reviewer or post a public response, but be forewarned that responding to criticism with criticism of your own will almost always work against you.
We don’t arbitrate disputes, so your best bet is to contact the reviewer or post a public response in order to clear up any misunderstandings. If it is clear on the face of the review that it violates our Content Guidelines (e.g., the reviewer admittedly describes a second-hand experience or uses a racial slur or obviously uses fake accounts), you can send us an e-mail with to bring it to our attention.
Please always name a the url and a detailed reason in your removal request.
Consumers have the right to talk about what they like (and don’t like) about a meal they ate, a plumber they hired, or a car wash they visited. We don’t remove business listings, so your best bet is to engage with your fans and critics alike, and hear what they have to say.
We gather information from public records and other sources. We also get business information from our users, who are helpful enough to correct the info we have, or let us know about a new spot that just opened down the street. Please feel free to let us know if our information is out of date!
Nobody likes to get a negative review, and it’s even worse if you think it violates your legal rights. But a good lawyer will tell you the truth: defamation suits are notoriously expensive and difficult to win. Worse, they are very public. We can point to countless examples of ill-advised lawsuits that hurt the business far more than it ever helped. Nor will you get far by bringing Webutation into the dispute since Webutation merely acts as a forum like any other where people can share their views. (The law is well settled on this point, but you are welcome to ask your neighborhood internet attorney to confirm.) There may be rare cases when it’s appropriate to take legal action, but in most cases, you won’t get what you are looking for by suing someone who gives you a bad review.
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